WE OFFER ALL ASPECTS OF MARKET RESEARCH SERVICES

We understand the importance of smooth project management, especially where there are several markets, and plan carefully to help ensure your experience working with us is enjoyable and stress free. We offer all aspects of the project cycle:

DESIGN

RECRUITMENT

QUALITATIVE & QUANTITATIVE DATA COLLECTION

CONTENT ANALYSIS & REPORTING

CONSULTING & IMPLEMENTATION

SMRG offers a wide variety of research data collection techniques:

QUANTITATIVE

IDI/TDI/ WATI

Focus Groups/Triads/Dyads

Bulletin Boards

Journal/Diary Submission

Ethnography

QUALITATIVE

Segmentation

Conjoint and Trade Offs

Awareness and Usage

Market Sizing

Pricing

Mystery Shopping

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